SBS Presents Vertical ASP Portal

Siemens Business Services’ ASP Portal with Vertically-Oriented ASP Currently on View at ASP European Summit

London, England and Hauppauge, New York, March 28, 2000 -- The ASP European Summit in London, March 27 – 31, 2000, is the first European conference to focus on the growing market opportunities for Application Service Providers (ASP). SBS has elected to announce the availability of its new ASP portal at this prestigious event.

The ASP portal developed by SBS represents the next generation in ASP technology. For the ASP customer, business process optimization plays as important a role as overall cost and efficiency benefits. This creates the need for an ASP offering oriented towards particular sectors that, together with an integrated IT solution package, support company-specific processes.

Representatives of telecoms and the mechanical engineering sector can see demonstrations illustrating how SBS‘ ASP model creates vertical marketplaces for their products and services. They and other vertical industry specialists can see best-of-breed IT solutions designed to optimize various company-specific processes. With these technologies, the user can set up a personalized workplace that is optimized according to his or her particular role in the company. Workplaces for Customer Relationship Management, Finance, Procurement and Customer Service fields will also be demonstrated.

In the event of queries or problems, the web user can activate a click-to-talk button, providing multimedia access to the online consulting facilities of a Customer Response Center. This is made possible through SBS’ partnership with US-based CosmoCom, Inc., industry leader in unified contact center technology. CosmoCom’s award-winning CosmoCall Universe software platform gives web-based customers one-click access to a live customer service representative.

With its Consult-Design-Build-Operate offering, Siemens Business Services is addressing players in today‘s booming ASP market, with special reference to the Business-to-Business and Internet sectors.

About CosmoCom, Inc.
CosmoCom, Inc., (www.cosmocom.com) developer of CosmoCall Universe, is a major enabler of two important industry trends: live Internet customer care and distributed call centers. With CosmoCall Universe, eBusinesses and their customers worldwide can connect in multimedia, multi-channel interaction centers that include telephone, voice and video over the Internet, keyboard chat, IVR, e-mail, voice mail, and fax. CosmoCall’s pure IP technology also provides unlimited geographical distribution of call center operations with unprecedented cost-effectiveness, capacity, and system availability. CosmoCom has received an array of awards since its founding in 1995 with more than eight awards in 1999 alone, including: Product of the Year from Call Center CRM Solutions, Computer Telephony, Communications Solutions, and Internet Telephony magazines; Editor’s Choice from Call Center Solutions, Computer Telephony, and Internet Telephony magazines; and a place in the Telecom Business Top 500. Headquartered in Long Island, New York, CosmoCom also maintains offices in New York City, California, and Europe.

Siemens Business Services (SBS) is among the world’s leading providers of electronic business solutions and services in the area of information and communication. With its comprehensive IT expertise and specific sector knowledge, SBS offers solutions and services from a single source, ranging from consulting through system integration to management of complete business processes for users. Set up in 1995 as a subsidiary of Siemens AG, the company has rapidly developed into a market leader in Germany. SBS achieved sales of EUR 3,6 billion (DM 7,1 billion) in fiscal year 1998/99 and currently employs over 21,000 people in 58 countries.

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